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David Wilson

College president and academic administrator David Wilson was born on November 2, 1954 in McKinley, Alabama to Minnie and Henry Wilson. He graduated from Marengo County Training School in Thomaston, Alabama and went on to attend the Tuskegee Institute in Tuskegee, Alabama where he received his B.S. degree and M.Ed. degree in 1977 and 1979. He later received another M.Ed. degree and his Ed.D. degree from the Harvard Graduate School of Education in Cambridge, Massachusetts in 1984 and 1987.

In 1984, Wilson served as director of the Office of Minority Programs and as a program officer at the Woodrow Wilson National Fellowship Foundation in Princeton, New Jersey. He then became a Woodrow Wilson Foundation Administrative Fellow, serving as an executive assistant to the vice president for business affairs and finance at Kentucky State University in Frankfort, Kentucky. After graduate school, Wilson became associate provost at Rutgers, The State University of New Jersey, and was later promoted to assistant provost in 1990. In 1995, Wilson became the first African American vice president for university outreach and associate provost at Auburn University. He was also the first African American to hold a senior administrative appointment at a predominantly white university in the State of Alabama. In 2006, Wilson was hired as the chancellor of the University of Wisconsin-Extension and the University of Wisconsin Colleges, as the first person in Wisconsin to serve as chancellor of two statewide institutions simultaneously. In 2010, Wilson was appointed the tenth president of Morgan State University in Baltimore, Maryland. In 2013, Wilson helped launch Morgan State University’s School of Global Journalism and Communication. He also oversaw the completion of the University’s Earl G. Graves School of Business and Management Building in 2016. In 2018, Wilson announced Morgan State University’s collaboration with The Wharton School of the University of Pennsylvania.

In 2010, President Barack Obama appointed Wilson to serve on the President’s Board of Advisors on HBCUs. Wilson also served on the Hall of Records Commission, the Maryland Longitudinal Data System Center Governing Board, Greater Baltimore Committee, United Way of Central Maryland, Inc., the Northeast Maryland Higher Education Advisory Board, the Student Transfer Advisory Committee, the Association of American Colleges and Universities; and, in 2018, Wilson was elected to the board of directors for the Lumina Foundation.

Wilson is the recipient of the W.K. Kellogg Foundation National Fellowship and was named one of the nation’s top 100 leaders in higher education by the American Association of Higher Education in 1998. In 2010, the reading room at UW Center for Civic Engagement at UW-Marathon County was named in his honor. He was also selected as one of The Daily Record newspaper’s Influential Marylanders and was honored by the University of Alabama with an award for outstanding leadership in engaged scholarship in 2011. In 2018, Wilson received the First Citizen Award by the Maryland Senate.

Wilson has one son, Nyere.

David Wilson was interviewed by The HistoryMakers on January 18, 2019.

Accession Number

A2019.004

Sex

Male

Interview Date

1/18/2019

Last Name

Wilson

Maker Category
Marital Status

Single

Schools

Tuskegee University

Harvard Graduate School of Education

Uniontown Negro Elementary School

Amelia L. Johnson High School

First Name

David

Birth City, State, Country

McKinley

HM ID

WIL89

Favorite Season

Spring

State

Alabama

Favorite Vacation Destination

Any Beach

Favorite Quote

In the Vernacular

Bio Photo
Speakers Bureau Region State

Maryland

Birth Date

11/2/1954

Birth Place Term
Speakers Bureau Region City

Baltimore

Country

USA

Favorite Food

Shrimp

Short Description

College president and academic administrator David Wilson (1954 - ) was chancellor of the University of Wisconsin-Extension and the University of Wisconsin Colleges, before serving as the tenth president of Morgan State University.

Employment

Kentucky State University

Rutgers, The State University of New Jersey

Auburn University

University of Wisconsin-Extension

Morgan State University

Woodrow Wilson National Fellowship Foundation

Rutgers University

Favorite Color

Blue

Sheila Brooks

Broadcast journalist and entrepreneur Sheila Dean Brooks, Ph.D. was born on June 24, 1956 in Kansas City, Missouri to Gussie Mae Dean Smith and Stanley Benjamin Smith. She received her B.A. degree in communications from the University of Washington in Seattle in 1978. Brooks paid for her final two years of college while serving in the Advanced Placement Program of the United States Navy Reserves from 1976 to 1978. She went on to receive both her M.A. degree in political science in 2003, and her Ph.D. degree in communication, culture and media studies in 2015, from Howard University.

In 1978, Brooks joined KCTS-TV in Seattle, Washington as a reporter and producer, where she worked until 1981. From 1981 to 1983, she worked for KREM-TV in Spokane, Washington, as a reporter and anchor. Brooks was then hired as a news director and anchor for KAMU-TV/FM in College Station, Texas, working until 1985, when she accepted a management trainee position at the Dallas Morning News in Dallas, Texas. She moved to Washington, D.C. in 1988, and worked as a senior producer at Vanita Productions in Baltimore, Maryland. From 1989 to 1990, Brooks served as executive producer for special projects and the documentary unit at WTTG-TV Channel 5 in Washington, D.C. She founded SRB Communications in 1990, a full-service advertising and marketing agency specializing in multicultural markets, serving as founder, president and CEO.

Brooks has served as a board trustee on the Federal City Council in Washington, D.C., on the boards of ColorComm and Morgan State University’s Global School of Journalism and Communication. She also served as chair of The Presidents’ RoundTable, a board member of the Greater Baltimore Committee and on the boards the Capital Region Minority Supplier Development Council and the Center for Women’s Business Research.

Brooks has won more than 150 entrepreneurial, marketing and journalism awards. She was inducted into the National Academy of Television Arts and Science Silver Circle, an Emmy Award Hall of Fame by the National Capital/Chesapeake Bay Chapter of the National Academy of Television Arts and Sciences. She was the first National Association of Black Journalists’ member to receive the President’s Award three times.

Her other honors include the 2016 Top MBE Award, 2015 Advocate of the Year Award, and 2012 and 1995 Supplier of the Year Awards from the Capital Region Minority Supplier Development Council; the 2014 Women in Business Champion from the D.C. Chamber of Commerce; the 2011 Pat Tobin Entrepreneurial Award from the National Association of Black Journalists; the 2011 Shining Star Award from the National Organization of Black Elected Legislative Women; the 2011 Entrepreneurial Trailblazer Award from Howard University’s School of Communications; the 2009 Black Rose Entrepreneur Award from New York State Black Women Enterprises; the 2005 Enterprising Women of the Year Award from Enterprising Women Magazine; and the 2002 and 1998 Women in Business Advocate of the Year Award from the U.S. Small Business Administration, among others.

Dr. Sheila Brooks was interviewed by The HistoryMakers on January 30, 2014.

Accession Number

A2014.043

Sex

Female

Interview Date

1/30/2014

11/2/2017

Last Name

Brooks

Maker Category
Marital Status

Married

Middle Name

Dean

Schools

University of Washington

Howard University

Search Occupation Category
First Name

Sheila

Birth City, State, Country

Kansas City

HM ID

BRO58

Favorite Season

All Seasons

State

Missouri

Favorite Vacation Destination

Hawaii

Favorite Quote

Stop selling what you have, sell what your client wants.

Bio Photo
Speakers Bureau Region State

District of Columbia

Birth Date

6/24/1956

Birth Place Term
Speakers Bureau Region City

Washington

Country

USA

Favorite Food

Seafood

Short Description

Broadcast journalist and entrepreneur Sheila Brooks (1956 - ) was the founder, president and CEO of SRB Communications. She received 47 national Telly Awards; a national Gracie Award; three Emmy Awards; and the inaugural Pat Tobin Entrepreneurial Award from the National Association of Black Journalists.

Employment

SRB Communications

KCTS-TV

KREM-TV

KAMU-TV/FM

Dallas Morning News

Vanita Productions

WTTG-TV

Favorite Color

Purple

Drew Berry

Media executive and consultant Drew Berry was born on December 22, 1955 in Henderson, Texas. He grew up in Dallas, Texas and graduated from the University of Texas at Austin with his B.S. degree in radio, television and film in 1978.

Upon graduation, Berry was hired at WVUE-TV Austin, Texas, an ABC Affiliate. He was then hired by two more ABC-TV affiliates in both San Antonio, Texas and then New Orleans, Louisiana before joining CNN in its infancy. After a short stint at CNN, in 1980 he was lured to WPVI-TV in Philadelphia, Pennsylvania to produce two of its number-one rated newscasts. In 1987, he was promoted within the same company to producer and then executive producer at WABC-TV in New York City.

Berry took an opportunity to return to Philadelphia in 1990 in management for WCAU-TV, a CBS television station. After a few months as assistant news director he was promoted to run the entire news department as news director, where he earned two Emmys for “Outstanding Newscasts” from the Mid-Atlantic National Association for Television Arts and Sciences and where his team elevated the station’s newscast to a solid number two in ratings. In 1994, Berry returned to Dallas, Texas, where he became assistant news director at WFAA-TV, the top-rated station in Dallas. It was there that Berry led a thirty-two-person remote on-site team covering the bombing in Oklahoma City of the Alfred P. Murrah Federal Building.

In 1997, Berry was hired as station manager and news director of WMAR-TV in Baltimore, Maryland. Berry was named vice president and general manager in 2000. In 2007, he left the station to teach media management at the Scripps Howard School of Journalism and Communication at Hampton University, and also became founding president and CEO of Drew Berry & Associates, LLC, a media and consulting agency.

Berry is an active community leader. He has held positions on many business and community service boards and committees including the Comcast/NBC Diversity Council, Scripps Howard Foundation, Greater Baltimore Committee, the Maryland Business Council, the Signal 13 Foundation, Associated Black Charities, the Maryland Humanities Council, the Enoch Pratt Library System, the Baltimore Area Convention and Visitors Association, the Good Samaritan Hospital and MedStar Heath. As a member of the National Association of Black Journalists (NABJ), Berry has served on the finance committee, as consultant, and as interim executive director in 2009, and is credited with a one-million dollar positive revenue turnaround for NABJ in just nine months.

Berry was recognized with the State of Maryland Governor’s Citation in 2002 for excellence in broadcasting, and the Congressional Achievement Award in 2004 for business achievement. He received the President’s Award from the National Association of Black Journalists in 2009 and 2010.

Berry is married to Brenda Fowler-Berry, a chemical engineer. They have three children: Andrea, Adam and Andrew.

Drew Berry was interviewed by The HistoryMakers on December 4, 2013.

Accession Number

A2013.312

Sex

Male

Interview Date

12/4/2013

3/22/2014

Last Name

Berry

Maker Category
Occupation
Schools

University of Texas at Austin

South Oak Cliff H S

Albert Sidney Johnston Elementary School

Search Occupation Category
First Name

Drew

Birth City, State, Country

Henderson

HM ID

BER03

Favorite Season

Summer

State

Texas

Favorite Vacation Destination

Anywhere Warm

Favorite Quote

Challenges are opportunities in disguise

Bio Photo
Speakers Bureau Region State

Maryland

Interview Description
Birth Date

12/22/1955

Birth Place Term
Speakers Bureau Region City

Baltimore

Country

USA

Favorite Food

Salmon

Short Description

Media executive Drew Berry (1955 - ) served as vice president and general manager at WMAR-TV in Baltimore, Maryland, and as professor of media management at the Scripps Howard School of Journalism and Communication at Hampton University.

Employment

Drew Berry & Associates, LLC

WMAR TV

WFAA TV

WCAU TV

WABC TV New York City

WPIX TV

KVUE

CNN

WPVI-TV

KSAT-TV (ABC)

WVUE-TV

Favorite Color

Blue

Timing Pairs
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DAStories

<a href="https://da.thehistorymakers.org/story/55397">Tape: 1 Slating of Drew Berry's interview</a>

<a href="https://da.thehistorymakers.org/story/55398">Tape: 1 Drew Berry lists his favorites</a>

<a href="https://da.thehistorymakers.org/story/55399">Tape: 1 Drew Berry talks about his maternal family</a>

<a href="https://da.thehistorymakers.org/story/55400">Tape: 1 Drew Berry talks about segregation in Dallas, Texas</a>

<a href="https://da.thehistorymakers.org/story/55401">Tape: 1 Drew Berry describes his mother's background</a>

<a href="https://da.thehistorymakers.org/story/55402">Tape: 1 Drew Berry talks about growing up in Dallas, Texas</a>

<a href="https://da.thehistorymakers.org/story/55403">Tape: 1 Drew Berry talks about his paternal family</a>

<a href="https://da.thehistorymakers.org/story/55404">Tape: 1 Drew Berry talks about his grandfather, Calvin Charles Berry, Sr., the Presiding Bishop of Church of the Living God</a>

<a href="https://da.thehistorymakers.org/story/55405">Tape: 1 Drew Berry talks about his father's family</a>

<a href="https://da.thehistorymakers.org/story/55406">Tape: 1 Drew Berry talks about his father's background</a>

<a href="https://da.thehistorymakers.org/story/55407">Tape: 1 Drew Berry describes how his parents met</a>

<a href="https://da.thehistorymakers.org/story/55259">Tape: 2 Drew Berry talks about his father's military service in the U.S. Army</a>

<a href="https://da.thehistorymakers.org/story/55260">Tape: 2 Drew Berry describes his parents' personalities</a>

<a href="https://da.thehistorymakers.org/story/55261">Tape: 2 Drew Berry talks about his siblings</a>

<a href="https://da.thehistorymakers.org/story/55262">Tape: 2 Drew Berry talks about growing up in Oak Cliff, Texas</a>

<a href="https://da.thehistorymakers.org/story/55263">Tape: 2 Drew Berry describes the sights, sounds and smells of his childhood</a>

<a href="https://da.thehistorymakers.org/story/55264">Tape: 2 Drew Berry remembers growing up as the son of a minister</a>

<a href="https://da.thehistorymakers.org/story/55265">Tape: 2 Drew Berry talks about his love of the Dallas Cowboys as well as the game of football</a>

<a href="https://da.thehistorymakers.org/story/55266">Tape: 2 Drew Berry talks about grade school and his memory of the 1963 assassination of President John F. Kennedy</a>

<a href="https://da.thehistorymakers.org/story/55267">Tape: 3 Drew Berry describes how television news reporting changed after John F. Kennedy's assassination in 1963</a>

<a href="https://da.thehistorymakers.org/story/55268">Tape: 3 Drew Berry talks about how he was raised affects his parenting philosophy</a>

<a href="https://da.thehistorymakers.org/story/55269">Tape: 3 Drew Berry talks about his experiences in school and an influential mentor</a>

<a href="https://da.thehistorymakers.org/story/55270">Tape: 3 Drew Berry describes his interest in films and filmmaking</a>

<a href="https://da.thehistorymakers.org/story/55271">Tape: 3 Drew Berry talks about Iola Johnson, the first African American female anchor in Dallas, Texas</a>

<a href="https://da.thehistorymakers.org/story/55272">Tape: 3 Drew Berry talks about the effects of the 1973 oil crisis</a>

<a href="https://da.thehistorymakers.org/story/55273">Tape: 3 Drew Berry talks about U.S. Congresswoman Barbara Jordan and other notable Texan politicians</a>

<a href="https://da.thehistorymakers.org/story/55274">Tape: 3 Drew Berry talks about his father's conservative attitude toward the Civil Rights Movement</a>

<a href="https://da.thehistorymakers.org/story/55275">Tape: 3 Drew Berry talks about his decision to attend the University of Texas at Austin in Austin, Texas</a>

<a href="https://da.thehistorymakers.org/story/55276">Tape: 3 Drew Berry talks about the academic challenges he faced at the University of Texas at Austin</a>

<a href="https://da.thehistorymakers.org/story/55277">Tape: 3 Drew Berry talks about working to finance his undergraduate education and working as a reporter/trainee at KVUE, an ABC-TV affiliate</a>

<a href="https://da.thehistorymakers.org/story/55278">Tape: 3 Drew Berry talks about the training he received at KVUE as a reporter/trainee</a>

<a href="https://da.thehistorymakers.org/story/55426">Tape: 4 Drew Berry talks about working as a producer at KVUE in Austin, Texas</a>

<a href="https://da.thehistorymakers.org/story/55427">Tape: 4 Drew Berry talks about learning production at KVUE in Austin, Texas</a>

<a href="https://da.thehistorymakers.org/story/55428">Tape: 4 Drew Berry talks about his decision to go to KSAT-TV in San Antonio, Texas</a>

<a href="https://da.thehistorymakers.org/story/55429">Tape: 4 Drew Berry describes being recruited by WVUE in New Orleans, Louisiana</a>

<a href="https://da.thehistorymakers.org/story/55430">Tape: 4 Drew Berry talks about learning a critical lesson in management while at WVUE in New Orleans, Louisiana, part 1</a>

<a href="https://da.thehistorymakers.org/story/55431">Tape: 4 Drew Berry talks about learning a critical lesson in management while at WVUE in New Orleans, Louisiana, part 2</a>

<a href="https://da.thehistorymakers.org/story/55432">Tape: 4 Drew Berry talks about turning down a job offer in Philadelphia, Pennsylvania to work at CNN in Atlanta, Georgia</a>

<a href="https://da.thehistorymakers.org/story/55433">Tape: 4 Drew Berry talks about working at CNN in Atlanta, Georgia in the early years of cable TV</a>

<a href="https://da.thehistorymakers.org/story/55434">Tape: 4 Drew Berry describes his decision to join WPVI-TV in Philadelphia, Pennsylvania</a>

<a href="https://da.thehistorymakers.org/story/55435">Tape: 4 Drew Berry remembers working with anchor Jim Gardner of WPVI-TV in Philadelphia, Pennsylvania</a>

<a href="https://da.thehistorymakers.org/story/55436">Tape: 4 Drew Berry talks about being promoted to work as a producer at WABC-TV in New York City</a>

<a href="https://da.thehistorymakers.org/story/55437">Tape: 4 Drew Berry talks about what he learned at WABC-TV</a>

<a href="https://da.thehistorymakers.org/story/55447">Tape: 5 Drew Berry describes his working at ABC when union cuts affected the employee workforce and the newsroom</a>

<a href="https://da.thehistorymakers.org/story/55448">Tape: 5 Drew Martin talks about being promoted to news director and winning two Emmy Awards</a>

<a href="https://da.thehistorymakers.org/story/55449">Tape: 5 Drew Berry describes the network's strategy around sweeps programming</a>

<a href="https://da.thehistorymakers.org/story/55450">Tape: 5 Drew Berry talks about how sweeps can result in improved news coverage</a>

<a href="https://da.thehistorymakers.org/story/55451">Tape: 5 Drew Berry describes the Nielsen Rating System and consumer sampling</a>

<a href="https://da.thehistorymakers.org/story/55452">Tape: 5 Drew Berry talks about the Emmy Awards he received at WCAU-TV</a>

<a href="https://da.thehistorymakers.org/story/55453">Tape: 5 Drew Berry talks about WCAU-TV's consumer investigative reporting unit</a>

<a href="https://da.thehistorymakers.org/story/55454">Tape: 5 Drew Berry talks about the ingredients of WCAU-TV's success</a>

<a href="https://da.thehistorymakers.org/story/55455">Tape: 5 Drew Berry talks about the MOVE organization and the mistake made in coverage by WCAU-TV's Action News</a>

DASession

1$1

DATape

5$5

DAStory

1$7

DATitle
Drew Berry describes his working at ABC when union cuts affected the employee workforce and the newsroom
Drew Berry talks about WCAU-TV's consumer investigative reporting unit
Transcript
Okay, so we were talking about the producer's nightmare in New York [City, New York]. So they [unionized employees at WABC-TV in New York City, New York] knew I was from the non-union shop in Philadelphia [Pennsylvania] and I was this new guy comin' in there from the company [Capital Cities Communications] that just bought ABC [American Broadcasting Corporation]; they weren't crazy about that, so they wanted me to know--you're really in the big leagues now; you're in New York. So--ahh, 6:00 news, number one show in the market, so I--you know, I was a producer, I'm feelin' pretty good, I know there are check points, I check to see whether or not my video packages are ready for the top of show or for the first segment of the show, make sure the video is there, and that type of thing. So I would go back to the coordinator and I'd say, "How are we?" He says, "Well," he says, "Everybody's working as hard as they can; my folk work as hard as they can, and it's gonna be tight but, you know, I'm not making any promises, but we should be okay." I've heard that--I've heard that before, but something felt a little different this time, so I kept asking, you know--an hour before, half-hour before, 20 minutes before, 15 minutes, and--"Well, don't have anything, don't have anything yet; don't have the video yet, you know? They're really humpin' it. It was a lotta volume today but we're workin' as fast as we can." Five minutes--"Ahh, it's gonna be tight, it's gonna be tight." Before the open of the show, I go up in the booth, the open hits, "What do we have?" "We don't have anything; we don't have any video, we don't have anything." I say, "Okay." So I get on the little toggle to talk to the anchor in the ear--in his ear while the show opens. "Bill [Beutel], we have no video, no package for the top of the show; we just need to tell folk; tell 'em what the story is about and tell 'em we'll be back in a minute 'cause we need to buy some time." Sabotage is what they did. So the show opened, and the anchor came on and said, "Hello, I'm Bill Beutel on this"--whatever--"Monday blah, blah, blah. Our top story today is X, Y and Z; we'll have more on that story in just a minute--we'll be back in a minute." Went to commercial. That's a producer's nightmare because you're going back to commercial within 30 seconds of opening that show, so the whole half-hour of that show was me back and forth with the video people saying, "What do we have?" And just puttin' in; as we got it, we just--we put it in. After the show, of course I was livid; I knew it was sabotage, I knew what was goin' on. I marched back to the news director's office, I said, "You know what happened;" he says, "They got you." He said, "They got you; I'll handle it." Brought the folk in, guy said, "Well, you know what? Things got in late today, we were doing the best we could," you know, and "My guys work hard"--that kinda thing. And leavin' out, his back to the news director, he looked at me and went (INTERVIEWEE WINKED) (laughter). So that was my, that was--okay, you gotta play ball with this guy, okay?$$So what weren't you doing with him that (simultaneous)--$$(Simultaneous)--It's about establishing a rapport, but it was more than just establishing a rapport immediately; it was more the anger that they--they did not want this company to take over ABC because this company was known for doing things a very efficient way, and they knew cuts were coming and I represented the company that they didn't like, so it was an instantly--you don't want him here, so much so they brought other people in there. They put feces in people's locker who had came up; it was--they got really nasty, okay? The best thing to happen to me is that--it was around the political election; we went with--the top union guy and I were assigned with another anchor to go around the country during this election cycle; we bonded. I never had any more problems. In fact, even on the trip, the guy let me pick up equipment and help out. It was a bond. They had made their statement. Now, they had anger toward other people who were coming up from that--from that new parent company, and they didn't let up on those folk at all. But they cut me a break; they found out I was a pretty good guy, that kinda thing, and so I had no problems. But it took a couple of months before that. So it was a tough environment but it was just a great news town, and after a year, they promoted me to executive producer, and it was just a great experience.$We had a fantastic investigative unit--consumer investigative unit--and speaking of that, some of the things you don't hear that go on behind the scenes, in dealing with the sales department--this is when I really learned about sales and news relationship. Now remember, the salespeople, they go out and they get the money so you can keep the lights on; the news department produces content so that they can sell it, that type of thing. Well, when I first arrived in Philadelphia [Pennsylvania] that second time, there were some big car dealers that were really pissed off at the station [WCAU-TV]. Now keep in mind, probably at that time, 40 percent of the revenue might have come from car dealers. So the car dealers, some of the car dealers, said they would never buy time on the station again because they didn't like a report that the consumer investigator did. Now this goes on; you're not gonna hear a lot about this. People don't--people kinda hush, hush; they won't say a lot. Well, I'm like--I wanna uncover all wrongdoing whether, you know, whether it's people doing unnecessary repairs, blah, blah, blah, whatever--that kinda thing. Well, we were banned from having this reporter do those type of stories at the major car dealers. The choice--you have two choices; you eat or you don't eat if you're gonna work there. You work there or you don't work there--very clear. We were banned from doing that. Now, I'd argued a good fight and all of that, and the argument from the other side is that, well, you know, you wanna keep other people employed, blah, blah, blah. Now, this goes on in every station; nobody will admit it. They're just not gonna admit it. But you will notice that you're not generally going to see many stories on a station going in uncovering repairs, you know--unneeded repairs and things like that, anti-car dealership story unless--two reasons you'll see it; if the state agency or federal agency comes in and says, "We're investigating you for whatever." You're gonna see it then, okay?$$But none initiated by the station?$$But they're not gonna be--usually, they're not gonna be initiated by the station, okay? And it's a kind of an unspoken thing, and people will deny it; they'll deny it because that speaks right at that whole credibility issue--wait a minute now. But what you will do is you may see some of the smaller mom and pop stories, but not the huge people who advertise a lot of money on the station; you'll occasionally see that, but most of the time it's because the state or the feds have come in and they're doing some kind of investigation, okay?$$So if you're a bad plumber, it's okay to get (simultaneous)--$$(Simultaneous)--Well, bad plumber--they're gonna be all--you're gonna get them. But a big plumbing agency, you'll get them too, but I'm talking about car dealerships.$$Car dealerships.$$Forty percent of your revenue; and they have associations and all of that. So you have to be smart about how you do those stories. If the feds or the state get involved, hey, no problem. You initiate and try to do your sting and all that--at the big places, you are playing with a lot of fire, and it's unfortunate.$$Is there pressure from government? I mean, for instance, city government, around things like police brutality and other things. Are they (simultaneous)--$$(Simultaneous)--Oh, they don't advertise, so that does--that has no impact--just I'm talking about this one category, and that's automobiles, okay?$$Okay, cars; alright.$$That's the category 'cause it's--many times, a life blood of a television station, of a newspaper, okay; but especially TV--40 percent, up to 40 percent of your revenue. They shut down, you lay off, you lose jobs. It's, it's real tough.$$Okay. The car dealerships is something like a common denominator across the board that people--$$Pretty much so, but stations have tried to kinda get away from being so dependent on car dealership--car dealer advertising. They're trying to diversify their portfolio more so they won't have those type of pressures; but that was my first taste of that in the industry, and I thought that was just awful. So, you know, you find other ways to do it and to get the story to help consumers.