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Norma Adams-Wade

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Information about Norma Adams-Wade

Profile image of Norma Adams-Wade

Profession

Category:
MediaMakers
Occupation(s):
Journalist

Favorites

Favorite Color:
Yellow
Favorite Food:
Spaghetti and Cornbread
Favorite Time of Year:
Spring
Favorite Vacation Spot:
Country Setting
Favorite Quote:
As you leave this place remember why you came

Birthplace

Born:
6/14/1944
Birth Location:
Dallas, Texas

Profession

Category:
MediaMakers
Occupation(s):
Journalist

Favorites

Favorite Color:
Yellow
Favorite Food:
Spaghetti and Cornbread
Favorite Time of Year:
Spring
Favorite Vacation Spot:
Country Setting
Favorite Quote:
As you leave this place remember why you came

Birthplace

Born:
6/14/1944
Birth Location:
Dallas
See how Norma Adams-Wade is related to other HistoryMakers

Biography

Journalist Norma Adams-Wade was born in Dallas, Texas to Frank and Nettie Adams. She attended public schools and graduated from Lincoln High School in South Dallas, Texas. Adams-Wade went on to graduate from the University of Texas at Austin in 1966 with her B.S. degree in journalism. She also pursued graduate studies at Amber University in Garland, Texas and completed the Institute for Journalism Education’s summer editor training program at the University of Arizona in Tucson.

In 1966, Adams-Wade was hired by Collins Radio Company as a copyeditor for technical equipment manuals in the National Aeronautics and Space Administration’s Apollo Space Program. From 1968 to 1972, she worked for Bloom Advertising Agency as an advertising copywriter and production assistant. From 1972 until 1974, she served as a reporter and editor’s assistant at The Dallas Post Tribune. Then, in 1974, Adams-Wade was hired as the first African American full-time general reporter for The Dallas Morning News, where she has served as a senior staff writer and columnist. As a senior staff writer, she covered general assignments, federal courts, consumer affairs, ethnic affairs, and neighborhood news. Adams-Wade created The Dallas Morning News’ Black History Month series in 1985, and, in 1988, helped launch The News’ Metro South Bureau. She retired from her position in 2002, but has continued to work as a contract columnist.

Adams-Wade was a founding member of the National Association of Black Journalists (NABJ) in 1975. She was also the founding director of NABJ’s Region VII, a founding coordinator of Blacks in Mass Media of Dallas and Fort Worth, and served as scholarship chair for the Dallas-Fort Worth Association of Black Communicators. Adams-Wade is a lifelong member of Mt. Horeb Missionary Baptist Church in South Dallas, where she has served as a chair soloist, Sunday School and Baptist Training Union pianist, Junior Church director, and member of the church Scholarship Committee. She also founded the church’s Save the Children family organization that offers parent training seminars.

Adams-Wade’s many awards and honors include the Dallas-Fort Worth Association of Black Communicators’ Lifetime Achievement Award, the Bronze Heritage Award for preservation of African American history, Girls Inc. of Metropolitan Dallas’ “She Knows Where She’s Going” Award, the NAACP Dallas Chapter’s Juanita Craft Award, the Dallas Urban League’s Legacy Award, The Dallas Morning News Joe Dealey Publisher’s Award, the Southeast Dallas Business and Professional Women’s Club’s “Dreammaker” Award, the Top Ladies of Distinction’s Humanitarian Award, the St. Phillip’s School and Community Center’s Destiny Award, and the Maurine F. Bailey Cultural Foundation’s first outstanding community service award.

Adams-Wade lives in Dallas, Texas.

Norma Adams-Wade was interviewed by The HistoryMakers on March 6, 2014 and March 14, 2017.

See how Norma Adams-Wade is related to other HistoryMakers
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  • Tape: 1 Story: 1 - Slating of Norma Adams-Wade's interview
  • Tape: 1 Story: 2 - Norma Adams-Wade lists her favorites
  • Tape: 1 Story: 3 - Norma Adams-Wade talks about her mother's family background
  • Tape: 1 Story: 4 - Norma Adams-Wade talks about her family's roots in East Texas
  • Tape: 1 Story: 5 - Norma Adams-Wade talks about the Juneteenth tradition in Mexia, Texas
  • Tape: 1 Story: 6 - Norma Adams-Wade talks about the history and genealogy of black families in Dallas, Texas
  • Tape: 1 Story: 7 - Norma Adams-Wade talks about the significance of the Juneteenth tradition
  • Tape: 1 Story: 8 - Norma Adams-Wade describes her mother's upbringing, and the traditions of her mother's family, pt. 1
  • Tape: 1 Story: 9 - Norma Adams-Wade describes her mother's upbringing, and the traditions of her mother's family, pt. 2
  • Tape: 2 Story: 1 - Norma Adams-Wade talks about her mother's job at a beauty parlor in an affluent white neighborhood
  • Tape: 2 Story: 2 - Norma Adams-Wade compares the personalities of her mother, aunts, and grandmother
  • Tape: 2 Story: 3 - Norma Adams-Wade talks about her father's family background
  • Tape: 2 Story: 4 - Norma Adams-Wade talks about her father's opportunity to play baseball in the Negro League
  • Tape: 2 Story: 5 - Norma Adams-Wade gives a summary of her father's family background
  • Tape: 2 Story: 6 - Norma Adams-Wade talks about her father's military service during World War II
  • Tape: 2 Story: 7 - Norma Adams-Wade talks about her father's education and career with the U.S. Postal Service after World War II
  • Tape: 2 Story: 8 - Norma Adams-Wade describes her parents' personalities and who she takes after
  • Tape: 2 Story: 9 - Norma Adams-Wade talks about her sister, Doris Adams Serrell
  • Tape: 2 Story: 10 - Norma Adams-Wade describes her childhood household
  • Tape: 2 Story: 11 - Norma Adams-Wade describes her earliest childhood memory
  • Tape: 3 Story: 1 - Norma Adams-Wade talks about her family moving out of her grandparents' home into their own home
  • Tape: 3 Story: 2 - Norma Adams-Wade describes the sights, sounds, and smells of her childhood
  • Tape: 3 Story: 3 - Norma Adams-Wade talks about the role of the church in her community
  • Tape: 3 Story: 4 - Norma Adams-Wade talks about her experiences in elementary school, and early influences in literature and writing
  • Tape: 3 Story: 5 - Norma Adams-Wade talks about a pivotal moment that shaped her character and influenced her writing
  • Tape: 3 Story: 6 - Norma Adams-Wade talks about television shows in the 1950s
  • Tape: 3 Story: 7 - Norma Adams-Wade talks about what influenced her to become a reporter and meeting her mentor, Julia Scott Reed, in the early 1960s
  • Tape: 3 Story: 8 - Norma Adams-Wade talks about her experiences at Lincoln High School in Dallas, Texas
  • Tape: 3 Story: 9 - Norma Adams-Wade recounts running for Ms. Lincoln at Lincoln High School in Dallas, Texas
  • Tape: 4 Story: 1 - Norma Adams-Wade talks about a childhood friend who had polio
  • Tape: 4 Story: 2 - Norma Adams-Wade talks about her father's reaction to the assassination of Martin Luther King, Jr.
  • Tape: 4 Story: 3 - Norma Adams-Wade talks about race relations in Dallas, Texas and the arrest local civil rights leader Ernest McMillan
  • Tape: 4 Story: 4 - Norma Adams-Wade talks about the black press in Dallas, Texas
  • Tape: 4 Story: 5 - Norma Adams-Wade talks about race relations and her experiences at the University of Texas at Austin
  • Tape: 4 Story: 6 - Norma Adams-Wade talks about her decision to attend the University of Texas at Austin
  • Tape: 4 Story: 7 - Norma Adams-Wade talks about the 1962 Cuban Missile Crisis and the assassination of President John F. Kennedy in 1963
  • Tape: 4 Story: 8 - Norma Adams-Wade describes her experiences with integration at the University of Texas at Austin seeing Marian Anderson perform
  • Tape: 4 Story: 9 - Norma Adams-Wade talks about being a black student at the University of Texas at Austin in the late 1960s
  • Tape: 5 Story: 1 - Norma Adams-Wade talks about the professors who influenced her at the University of Texas at Austin
  • Tape: 5 Story: 2 - Norma Adams-Wade compares courses at the University of Texas at Austin with those at Lincoln High School in Dallas, Texas
  • Tape: 5 Story: 3 - Norma Adams-Wade talks about her first attempt to work for 'The Dallas Morning News'
  • Tape: 5 Story: 4 - Norma Adams-Wade talks about her summer internships at the 'The Dallas Post Tribune' and her first job at Collins Radio Company
  • Tape: 5 Story: 5 - Norma Adams-Wade talks about the Charles Whitman shooting at the University of Texas, Austin, and President Johnson speaking at her graduation
  • Tape: 5 Story: 6 - Norma Adams-Wade talks about her personal philosophy as a reporter
  • Tape: 5 Story: 7 - Norma Adams-Wade talks about working for The Sam Bloom Agency
  • Tape: 5 Story: 8 - Norma Adams-Wade talks about working at The Dallas Post Tribune
  • Tape: 5 Story: 9 - Norma Adams-Wade talks about the news article that got her hired at 'The Dallas Morning News'