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Louis Carr

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Information about Louis Carr

Profile image of Louis Carr

Profession

Category:
MediaMakers
Occupation(s):
Media Executive

Favorites

Favorite Color:
Red
Favorite Food:
Cake (Coconut)
Favorite Time of Year:
All Seasons
Favorite Vacation Spot:
Florida
Favorite Quote:
No Matter What People Tell You, You're Not As Good As You Think You Are.

Birthplace

Born:
5/3/1956
Birth Location:
Chicago, Illinois

Profession

Category:
MediaMakers
Occupation(s):
Media Executive

Favorites

Favorite Color:
Red
Favorite Food:
Cake (Coconut)
Favorite Time of Year:
All Seasons
Favorite Vacation Spot:
Florida
Favorite Quote:
No Matter What People Tell You, You're Not As Good As You Think You Are.

Birthplace

Born:
5/3/1956
Birth Location:
Chicago
See how Louis Carr is related to other HistoryMakers

Biography

Black Entertainment Television’s (BET) president of media sales Louis Carr was born May 3, 1956, in Chicago, Illinois. His parents, Lillian Cheers Carr and boxing trainer Lewis Carr were members of the Nation of Islam (NOI). Carr attended Muhammad’s University of Islam, Bidler Elementary School, and J. Sterling Morton Junior High School, and graduated from Lane Technical High School in 1974. A high school track star, Carr was part of a world record-breaking mile relay team, despite a severe hamstring injury. Attending Drake University on a four-year track scholarship, Carr graduated with his B.A. degree in broadcast journalism in 1978.

Carr worked as a customer service representative for Bankers Life Insurance Company until 1980, when he joined New York Life Insurance Company. In 1984, Carr joined Johnson Publishing Company as a salesman. Soon after, Carr was invited to work for Black Enterprise magazine in 1985. Carr was recruited to work at BET. Carr worked to convince sponsors of the viability of the African American market. Carr is president of media sales for BET and is responsible for the strategic planning to generate revenue for BET, the company's flagship; BET J, their flanker network for a mature audience, and BET.com.

Carr is also CEO and president of TV, LLC, (Tweetie Ventures) which is a real estate company that owns and manages multi-family apartment buildings in Chicago. Additionally, he is chairman of the Louis Carr Internship Foundation, which provides paid internships for students of color. Carr serves on the Board of Directors of The Advertising Council, the American Advertising Federation, the Cable Advertising Bureau and Boys Hope Girls Hope.

See how Louis Carr is related to other HistoryMakers
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  • Tape: 1 Story: 1 - Slating of Louis Carr's interview
  • Tape: 1 Story: 2 - Louis Carr lists his favorites
  • Tape: 1 Story: 3 - Louis Carr describes his mother's family background
  • Tape: 1 Story: 4 - Louis Carr describes his maternal grandparent's move from Hickman, Kentucky to Chicago, Illinois
  • Tape: 1 Story: 5 - Louis Carr talks about his mother's upbringing in Chicago, Illinois
  • Tape: 1 Story: 6 - Louis Carr talks about his father and the history behind his name
  • Tape: 1 Story: 7 - Louis Carr describes his father's boxing career and incarceration
  • Tape: 1 Story: 8 - Louis Carr remembers his father's involvement with the Nation of Islam
  • Tape: 1 Story: 9 - Louis Carr describes how his parents met
  • Tape: 1 Story: 10 - Louis Carr talks about his father's occupations
  • Tape: 1 Story: 11 - Louis Car describes his earliest childhood memory
  • Tape: 1 Story: 12 - Louis Carr describes the sights, sounds and smells of his childhood
  • Tape: 1 Story: 13 - Louis Carr describes his early education at Muhammad University of Islam, pt. 1
  • Tape: 2 Story: 1 - Louis Carr describes his early education at Muhammad University of Islam, pt. 2
  • Tape: 2 Story: 2 - Louis Carr recalls how his character was strengthened by the Nation of Islam
  • Tape: 2 Story: 3 - Louis Carr explains the message of The Nation of Islam
  • Tape: 2 Story: 4 - Louis Carr recalls transferring to public school from Muhammad University of Islam
  • Tape: 2 Story: 5 - Louis Carr remembers the aftermath of Malcolm X's assassination
  • Tape: 2 Story: 6 - Louis Carr describes his experience at J. Sterling Morton Junior High School
  • Tape: 2 Story: 7 - Louis Carr recalls his admission to Albert Grannis Lane Technical High School
  • Tape: 2 Story: 8 - Louis Carr remembers the assassination of Reverend Martin Luther King, Jr.
  • Tape: 2 Story: 9 - Louis Carr recalls becoming a star athlete at Albert Grannis Lane Technical High School
  • Tape: 2 Story: 10 - Louis Carr describes his challenges at Albert Grannis Lane Technical High School
  • Tape: 3 Story: 1 - Louis Carr remembers his college prospects as a high school track star
  • Tape: 3 Story: 2 - Louis Carr recalls setting the world record for the mile relay in 1974
  • Tape: 3 Story: 3 - Louis Carr remembers receiving a scholarship to Drake University
  • Tape: 3 Story: 4 - Louis Carr describes his time at Drake University
  • Tape: 3 Story: 5 - Louis Carr recalls his decision to major in broadcast journalism
  • Tape: 3 Story: 6 - Louis Carr recalls leaving the insurance industry to work at Ebony magazine
  • Tape: 3 Story: 7 - Louis Carr describes working for John H. Johnson, pt. 1
  • Tape: 3 Story: 8 - Louis Carr describes working for John H. Johnson, pt. 2
  • Tape: 3 Story: 9 - Louis Carr recalls his start at Black Entertainment Television
  • Tape: 3 Story: 10 - Louis Carr remembers the early days of Black Entertainment Television
  • Tape: 3 Story: 11 - Louis Carr explains what made him a successful salesman
  • Tape: 4 Story: 1 - Louis Carr recalls building Black Entertainment Television's brand identity
  • Tape: 4 Story: 2 - Louis Carr recalls Black Entertainment Television's intial advertisers
  • Tape: 4 Story: 3 - Louis Carr remembers Black Entertainment Television's early programming
  • Tape: 4 Story: 4 - Louis Carr explains the factors that determine BET's programming
  • Tape: 4 Story: 5 - Louis Carr describes BET's relationship with Procter and Gamble Company
  • Tape: 4 Story: 6 - Louis Carr talks about his pride in BET's accomplishments
  • Tape: 4 Story: 7 - Louis Carr describes the corporate culture at Black Entertainment Television
  • Tape: 4 Story: 8 - Louis Carr talks about the growth of Black Entertainment Television
  • Tape: 4 Story: 9 - Louis Carr talks about Viacom's acquisition of Black Entertainment Television
  • Tape: 4 Story: 10 - Louis Carr describes BET's responsibility to the African American community
  • Tape: 4 Story: 11 - Louis Carr talks about the future of Black Entertainment Television
  • Tape: 5 Story: 1 - Louis Carr discusses Black Entertainment Television's mission to incorporate young African American talent
  • Tape: 5 Story: 2 - Louis Carr reflects upon the future of Black Entertainment Television
  • Tape: 5 Story: 3 - Louis Carr talks about the Louis Carr Internship Foundation
  • Tape: 5 Story: 4 - Louis Carr describes his hopes for the African American community
  • Tape: 5 Story: 5 - Louis Carr describes his mentors and the importance of giving back
  • Tape: 5 Story: 6 - Louis Carr reflects upon his life
  • Tape: 5 Story: 7 - Louis Carr reflects upon his legacy
  • Tape: 5 Story: 8 - Louis Carr talks about his faith
  • Tape: 5 Story: 9 - Louis Carr talks about his wife, Diane Carr
  • Tape: 5 Story: 10 - Louis Carr describes how he would like to be remembered
  • Tape: 5 Story: 11 - Louis Carr recalls lessons from his mentors