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John Lassiter

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Information about John Lassiter

Profile image of John Lassiter

Profession

Category:
BusinessMakers
Occupation(s):
Financial Counselor
Insurance Executive

Favorites

Favorite Color:
Blue
Favorite Food:
Chocolate
Favorite Time of Year:
Summer
Favorite Vacation Spot:
Caribbean
Favorite Quote:
You Can Achieve Anything You Want That You Can Conceive Of And Work Honestly For.

Birthplace

Born:
4/18/1937
Birth Location:
Chicago, Illinois

Profession

Category:
BusinessMakers
Occupation(s):
Financial Counselor
Insurance Executive

Favorites

Favorite Color:
Blue
Favorite Food:
Chocolate
Favorite Time of Year:
Summer
Favorite Vacation Spot:
Caribbean
Favorite Quote:
You Can Achieve Anything You Want That You Can Conceive Of And Work Honestly For.

Birthplace

Born:
4/18/1937
Birth Location:
Chicago
See how John Lassiter is related to other HistoryMakers

Biography

Insurance executive and financial planner John Lassiter was born April 18, 1937, in Chicago, Illinois. Lassiter admired community businessmen and as a child wanted to be an actuary. Attending Betsy Ross Elementary School and graduating from Parker High School in 1954, Lassiter earned a B.S. degree in statistical economics from University of Illinois in 1959. He then went on to earn his CLU and ChFC degrees from American College in Bryn Mawr, Pennsylvania, in 1963 and 1969, respectively.

From 1959 to 1961, Lassiter worked as a statistician for the United States Department of Labor, and then served as a claims authorizer for the Social Security Administration from 1961 to 1963. Assisted by Benny Ross, Lassiter was one of the first African American executives hired by Prudential Insurance Company. In 1964 and 1965, Lassiter sold in excess of one million dollars of life insurance, and in 1968, he won the coveted Prudential President’s Trophy for supervising the best sales force in the nation.

During the 1960s, Lassiter became active in CORE, the NAACP, Urban League, Operation Breadbasket and PUSH. He helped deliver tents and supplies to besieged civil rights workers in the South.

In 1984 Lassiter retired from Prudential and founded Lassiter Enterprises. He has obtained general agency contracts from most major insurance agencies including Prudential, Kemper, Travelers, and Guardian. Supported by certified public accountants, investment counselors, real estate advisors, attorneys, and risk managers, Lassiter marketed his financial services. On the boards of Trinity Hospital and Chicago Youth Centers, he also served on the presidential advisory committee of Chicago State University.

Mr. Lassiter died of prostate cancer on August 26, 2005; he was 68 years old. He leaves behind his wife, Rosielyn Lassiter.

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  • Tape: 1 Story: 1 - Slating of John Lassiter's interview
  • Tape: 1 Story: 2 - John Lassiter lists his favorites
  • Tape: 1 Story: 3 - John Lassiter describes his mother's family background
  • Tape: 1 Story: 4 - John Lassiter describes his father's family background
  • Tape: 1 Story: 5 - John Lassiter describes his extended family on his father's side
  • Tape: 1 Story: 6 - John Lassiter describes his ancestors' encounters with the Ku Klux Klan during the 1890s
  • Tape: 1 Story: 7 - John Lassiter describes his father's work history in Chicago, Illinois
  • Tape: 1 Story: 8 - John Lassiter talks about seeing celebrities and successful people through his father
  • Tape: 1 Story: 9 - John Lassiter describes his earliest childhood memory
  • Tape: 1 Story: 10 - John Lassiter describes the sights, sounds and smells of his childhood
  • Tape: 1 Story: 11 - John Lassiter talks about his personality during his childhood in Chicago, Illinois
  • Tape: 1 Story: 12 - John Lassiter describes his experiences at Betsy Ross Elementary School in Chicago, Illinois
  • Tape: 2 Story: 1 - John Lassiter talks about working as a paperboy during his childhood in Chicago, Illinois
  • Tape: 2 Story: 2 - John Lassiter describes his studies at Parker High School in Chicago, Illinois
  • Tape: 2 Story: 3 - John Lassiter talks about playing sports at Parker High School in Chicago, Illinois
  • Tape: 2 Story: 4 - John Lassiter talks about his influences at Parker High School in Chicago, Illinois
  • Tape: 2 Story: 5 - John Lassiter describes race relations at Parker High School in Chicago, Illinois
  • Tape: 2 Story: 6 - John Lassiter describes his experiences at the University of Illinois at Urbana-Champaign
  • Tape: 2 Story: 7 - John Lassiter talks about his first jobs working as a government statistician
  • Tape: 2 Story: 8 - John Lassiter describes how he found a new job through his brothers at Kappa Alpha Psi Fraternity
  • Tape: 2 Story: 9 - John Lassiter talks about his activities in the Civil Rights Movement
  • Tape: 3 Story: 1 - John Lassiter talks about his involvement with Toastmasters International
  • Tape: 3 Story: 2 - John Lassiter describes his tenure at Prudential Insurance Company
  • Tape: 3 Story: 3 - John Lassiter describes competitions for sales awards at Prudential Insurance Company
  • Tape: 3 Story: 4 - John Lassiter talks about training members of the Freedom Riders movement
  • Tape: 3 Story: 5 - John Lassiter talks about working with the Reverend Dr. Martin Luther King Jr. and HistoryMaker Jesse L. Jackson
  • Tape: 3 Story: 6 - John Lassiter talks about his transition to providing services for major corporations
  • Tape: 3 Story: 7 - John Lassiter talks about his work as a consultant providing executive benefits
  • Tape: 3 Story: 8 - John Lassiter considers what he would have done differently in his career
  • Tape: 4 Story: 1 - John Lassiter talks about a transformational meeting from his tenure at the Prudential Insurance Company
  • Tape: 4 Story: 2 - John Lassiter describes his hopes and concerns for the African American community
  • Tape: 4 Story: 3 - John Lassiter reflects upon his legacy
  • Tape: 4 Story: 4 - John Lassiter talks about how he would like to be remembered
  • Tape: 5 Story: 1 - John Lassiter narrates his photographs, pt. 1
  • Tape: 5 Story: 2 - John Lassiter narrates his photographs, pt. 2