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Denise Bradley-Tyson

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Information about Denise Bradley-Tyson

Profile image of Denise Bradley-Tyson

Profession

Category:
MediaMakers
CivicMakers
Occupation(s):
Marketing Executive
Entrepreneur

Favorites

Favorite Color:
Black
Favorite Food:
Gumbo, Grits, Fried Catfish, Fried Chicken, Caviar
Favorite Time of Year:
Anytime
Favorite Vacation Spot:
Italy
Favorite Quote:
If You Can Conceive It, You Can Achieve It.

Birthplace

Born:
12/5/1958
Birth Location:
Chicago, Illinois

Profession

Category:
MediaMakers
CivicMakers
Occupation(s):
Marketing Executive
Entrepreneur

Favorites

Favorite Color:
Black
Favorite Food:
Gumbo, Grits, Fried Catfish, Fried Chicken, Caviar
Favorite Time of Year:
Anytime
Favorite Vacation Spot:
Italy
Favorite Quote:
If You Can Conceive It, You Can Achieve It.

Birthplace

Born:
12/5/1958
Birth Location:
Chicago
See how Denise Bradley-Tyson is related to other HistoryMakers

Biography

Marketing executive and entrepreneur Denise Bradley-Tyson was born on December 5, 1958, in Chicago, Illinois to Lacey Bradley and Howard Bradley. Her family moved to Newark, Ohio, where she was raised, and where she graduated from Newark High School in 1977. Bradley-Tyson earned her B.A. degree in economics and communications from Stanford University in 1981, beginning her career in marketing and communications for HBO and Levi Strauss & Co. before attending Harvard Business School, where she earned her M.B.A. degree in 1986.

Bradley-Tyson worked as the business manager for CBS News’ Chicago Bureau until 1991, when she was recruited by Paramount Pictures to work on production finance for “The Arsenio Hall Show.” In 1993, Bradley-Tyson successfully pitched QVC on its first African-themed merchandising program, “The African Marketplace.” She moved on to Warner Brothers’ consumer products division as brand licensing manager, where she developed the merchandising strategy for Michael Jordan’s film, Space Jam. She would become director of international marketing for Warner Brothers, supporting the firm’s international offices and developing their marketing campaigns. She moved to London in 2000, where she was recruited by the Southbank Centre, Europe’s largest centre for the arts, to oversee audience development for the largest African contemporary art exhibition in Europe, “Africa Remix.” During her time in London, she also served on the steering committee of the Arts Council England under Prime Minister Tony Blair. Bradley-Tyson left London in 2005 when she was recruited to become the founding executive director of the Museum of the African Diaspora in San Francisco, California. She brought the museum national and international recognition in its inaugural years. In 2015, Bradley-Tyson founded Inspired Luxe, an online curated shopping company.

Bradley-Tyson has garnered several honors in her career both for her business and marketing acumen, as well as her passion for the arts. She was presented a "Profile of Excellence" award by ABC-7, San Francisco, featured as a role model in Morrie Turner's syndicated cartoon, "Wee Pals," and named by the San Francisco Business Times as one of the Bay Area's Most Influential Women of 2007. Bradley-Tyson serves as President of the San Francisco Film Commission, and serves as Vice Chair of San Francisco Travel’s Tourism Diversity Committee.

Bradley-Tyson lives in San Francisco with her husband, Bernard Tyson, Chairman and CEO of Kaiser Permanente.

Denise Bradley-Tyson was interviewed by The HistoryMakers on December 17, 2015.

See how Denise Bradley-Tyson is related to other HistoryMakers
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  • Tape: 1 Story: 1 - Slating of Denise Bradley-Tyson's interview
  • Tape: 1 Story: 2 - Denise Bradley-Tyson lists her favorites
  • Tape: 1 Story: 3 - Denise Bradley-Tyson describes her mother's family background
  • Tape: 1 Story: 4 - Denise Bradley-Tyson describes her father's family background
  • Tape: 1 Story: 5 - Denise Bradley-Tyson talks about her parents' personalities and how they met
  • Tape: 1 Story: 6 - Denise Bradley-Tyson describes her earliest childhood memory
  • Tape: 1 Story: 7 - Denise Bradley-Tyson lists her siblings
  • Tape: 1 Story: 8 - Denise Bradley-Tyson recalls the sights, sounds and smells of her childhood
  • Tape: 1 Story: 9 - Denise Bradley-Tyson remembers her community in Newark, Ohio
  • Tape: 1 Story: 10 - Denise Bradley-Tyson describes her early personality
  • Tape: 1 Story: 11 - Denise Bradley-Tyson talks about her early education
  • Tape: 1 Story: 12 - Denise Bradley-Tyson describes the racial demographics of Newark, Ohio
  • Tape: 1 Story: 13 - Denise Bradley-Tyson remembers her father's death from lung cancer
  • Tape: 2 Story: 1 - Denise Bradley-Tyson talks about her home life
  • Tape: 2 Story: 2 - Denise Bradley-Tyson recalls her early influences
  • Tape: 2 Story: 3 - Denise Bradley-Tyson remembers her college aspirations
  • Tape: 2 Story: 4 - Denise Bradley-Tyson describes her experiences at Stanford University in Stanford, California
  • Tape: 2 Story: 5 - Denise Bradley-Tyson talks about the black community at Stanford University
  • Tape: 2 Story: 6 - Denise Bradley-Tyson remembers her college internships
  • Tape: 2 Story: 7 - Denise Bradley-Tyson recalls her aspirations and influences at Stanford University
  • Tape: 2 Story: 8 - Denise Bradley-Tyson recalls her first work experiences after graduation
  • Tape: 2 Story: 9 - Denise Bradley-Tyson describes her decision to attend Harvard Business School
  • Tape: 3 Story: 1 - Denise Tyson-Bradley talks about the Harvard Business School
  • Tape: 3 Story: 2 - Denise Tyson-Bradley remembers her peers and professors at the Harvard Business School
  • Tape: 3 Story: 3 - Denise Tyson-Bradley recalls her decision to pursue a career in the media industry
  • Tape: 3 Story: 4 - Denise Tyson-Bradley describes her role at CBS News
  • Tape: 3 Story: 5 - Denise Tyson-Bradley recalls joining the Paramount Pictures Corporation
  • Tape: 3 Story: 6 - Denise Tyson-Bradley talks about the entertainment industry in Los Angeles, California
  • Tape: 3 Story: 7 - Denise Tyson-Bradley remembers launching an African merchandising program on QVC
  • Tape: 3 Story: 8 - Denise Tyson-Bradley recalls joining Warner Brothers Entertainment Inc.
  • Tape: 3 Story: 9 - Denise Tyson-Bradley recalls her role as director of international marketing for Warner Home Video
  • Tape: 3 Story: 10 - Denise Tyson-Bradley talks about the African American entertainment executives
  • Tape: 4 Story: 1 - Denise Bradley-Tyson remembers moving to London, England
  • Tape: 4 Story: 2 - Denise Bradley-Tyson recalls her work on the Africa 05 project
  • Tape: 4 Story: 3 - Denise Bradley-Tyson describes her experiences as an expatriate in London, England
  • Tape: 4 Story: 4 - Denise Bradley-Tyson recalls joining the Museum of the African Diaspora
  • Tape: 4 Story: 5 - Denise Bradley-Tyson recalls launching the Museum of the African Diaspora in San Francisco, California
  • Tape: 4 Story: 6 - Denise Bradley-Tyson describes her role at the Museum of the African Diaspora
  • Tape: 4 Story: 7 - Denise Bradley-Tyson recalls her decision to leave the Museum of the African Diaspora
  • Tape: 5 Story: 1 - Denise Bradley-Tyson remembers the deaths of her parents
  • Tape: 5 Story: 2 - Denise Bradley-Tyson talks about her marriage to Bernard J. Tyson
  • Tape: 5 Story: 3 - Denise Bradley-Tyson reflects upon her life
  • Tape: 5 Story: 4 - Denise Bradley-Tyson shares her plans for the future
  • Tape: 5 Story: 5 - Denise Bradley-Tyson reflects upon the legacy of her generation
  • Tape: 5 Story: 6 - Denise Bradley-Tyson describes her hopes and concerns for the African American community
  • Tape: 5 Story: 7 - Denise Bradley-Tyson reflects upon the black experience
  • Tape: 5 Story: 8 - Denise Bradley-Tyson reflects upon her legacy
  • Tape: 5 Story: 9 - Denise Bradley-Tyson narrates her photographs, pt. 1
  • Tape: 5 Story: 10 - Denise Bradley-Tyson narrates her photographs, pt. 2