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Barry A. Mayo

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Information about Barry A. Mayo

Profile image of Barry A. Mayo

Profession

Category:
MediaMakers
Occupation(s):
Broadcast Entrepreneur
Radio Program Director

Favorites

Favorite Color:
Black
Favorite Food:
Fried Chicken
Favorite Time of Year:
Summer
Favorite Vacation Spot:
None
Favorite Quote:
None

Birthplace

Born:
6/30/1952
Birth Location:
New York, New York

Profession

Category:
MediaMakers
Occupation(s):
Broadcast Entrepreneur
Radio Program Director

Favorites

Favorite Color:
Black
Favorite Food:
Fried Chicken
Favorite Time of Year:
Summer
Favorite Vacation Spot:
None
Favorite Quote:
None

Birthplace

Born:
6/30/1952
Birth Location:
New York
See how Barry A. Mayo is related to other HistoryMakers

Biography

A passionate music lover, Barry Mayo’s early inspirations were the jazz and R&B albums his father played each evening on the family record player. Mayo has taken this love for African American music and shaped it into a broadcasting career of unprecedented success. His first exposure to the industry came during the 1970s while attending the School of Communications at Howard University. Mayo became the first general manager of WHBC, a position that rocketed him into a radio industry career.

Over a span of twenty years, Mayo served as program director in numerous markets across the nation, including Nashville, Tennessee; Norfolk, Virginia; and Little Rock, Arkansas. During this time, he exhibited a passion for music and marketing skill, which earned him several awards. More important, Mayo created a mix of musical genres and styles that has since become an industry standard because of its upbeat blend of jazz, R&B, funk and soul. In doing so, Mayo continued to reengineer the formats of stations in Chicago, New York and Detroit, bringing them and others to number one in their markets.

Mayo’s reputation as an innovative radio programmer spread quickly throughout the industry and he was offered a position at one of the largest urban stations in the country, WRKS-FM (KISS-FM) in New York. Three years after joining the programming staff at KISS-FM, Mayo became vice president and general manager of this station. His place in the radio industry firmly set, Mayo decided to leave the station and become an entrepreneur. In 1988, he and a group of partners founded Broadcast Partners. Originally a five-station network, Broadcast Partners grew under Mayo’s guidance into a twelve-station, publicly traded company with stations in Dallas, New York, Chicago and Charlotte. In 1995, Mayo sold his share of Broadcast Partners and founded Mayomedia, a media consulting firm specializing in urban markets.

In 1995, Mayo received the Entrepreneur of the Year Award from the National Black Programmers’ Coalition and in 1996 received the Martin Luther King Legacy Award from the Boys and Girls Club of Chicago. Mayo is currently exploring a career as a photographer while spearheading the creation of the National Jazz Museum.

See how Barry A. Mayo is related to other HistoryMakers
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  • Tape: 1 Story: 1 - Slating of Barry Mayo interview
  • Tape: 1 Story: 2 - Barry Mayo's favorites
  • Tape: 1 Story: 3 - Barry Mayo recounts his earliest memory
  • Tape: 1 Story: 4 - Barry Mayo recalls his early affinity for music
  • Tape: 1 Story: 5 - Barry Mayo details his love of jazz music
  • Tape: 1 Story: 6 - Barry Mayo discusses his interest in a Chicago jazz museum project
  • Tape: 1 Story: 7 - Barry Mayo considers the impact of jazz music
  • Tape: 1 Story: 8 - Barry Mayo describes his childhood in the Bronx, New York
  • Tape: 1 Story: 9 - Barry Mayo details school life in the midst of desegregation
  • Tape: 1 Story: 10 - Barry Mayo shares the importance of friendship
  • Tape: 1 Story: 11 - Barry Mayo describes his family structure, part I
  • Tape: 2 Story: 1 - Barry Mayo describes his family structure, part 2
  • Tape: 2 Story: 2 - Barry Mayo recalls his time at the City College of New York
  • Tape: 2 Story: 3 - Barry Mayo describes the challenges he faced early in his career
  • Tape: 2 Story: 4 - Barry Mayo recalls his time at Howard University, Washington, D.C.
  • Tape: 2 Story: 5 - Barry Mayo recalls his role in developing WHBC radio station
  • Tape: 2 Story: 6 - Barry Mayo relates how he left college for a radio job in Little Rock, Arkansas
  • Tape: 2 Story: 7 - Barry Mayo describes other students' reactions to his management of their college radio station
  • Tape: 2 Story: 8 - Barry Mayo decodes his decision to leave college to start a career
  • Tape: 3 Story: 1 - Barry Mayo offers his views on education
  • Tape: 3 Story: 2 - Barry Mayo remembers influential mentors
  • Tape: 3 Story: 3 - Barry Mayo reveals how he avoided drug addiction
  • Tape: 3 Story: 4 - Barry Mayo discusses his first jobs in radio
  • Tape: 3 Story: 5 - Barry Mayo discusses his strategy for success in radio broadcasting
  • Tape: 3 Story: 6 - Barry Mayo remembers influential co-workers
  • Tape: 3 Story: 7 - Barry Mayo evaluates his career path
  • Tape: 3 Story: 8 - Barry Mayo describes his experience working in Chicago
  • Tape: 3 Story: 9 - Barry Mayo recalls his move from Chicago, Illinois to New York, New York
  • Tape: 4 Story: 1 - Barry Mayo discusses his career successes at 98.7 KISS-FM, New York
  • Tape: 4 Story: 2 - Barry Mayo reveals his unexpected ride to become the top black radio mogul
  • Tape: 4 Story: 3 - Barry Mayo details the price his family paid for his professional success
  • Tape: 4 Story: 4 - Barry Mayo emphasizes the role of radio research
  • Tape: 4 Story: 5 - Barry Mayo describes his instinct for radio programming
  • Tape: 4 Story: 6 - Barry Mayo weighs the effect of changes in the radio industry
  • Tape: 4 Story: 7 - Barry Mayo considers the future of African Americans in the radio industry
  • Tape: 4 Story: 8 - Barry Mayo discusses his love for hip hop music
  • Tape: 4 Story: 9 - Barry Mayo considers the evolution of rap music, part 1
  • Tape: 5 Story: 1 - Barry Mayo discusses the evolution of rap/hip-hop music, part 2
  • Tape: 5 Story: 2 - Barry Mayo considers hip-hop music's staying power
  • Tape: 5 Story: 3 - Barry Mayo comments on holding rap artists as role models
  • Tape: 5 Story: 4 - Barry Mayo considers the Internet's impact on the music industry
  • Tape: 5 Story: 5 - Barry Mayo considers his legacy
  • Tape: 5 Story: 6 - Barry Mayo describes his interest in photography and race
  • Tape: 5 Story: 7 - Barry Mayo discusses the influential 1960s
  • Tape: 5 Story: 8 - Barry Mayo gives advice on faith and determination
  • Tape: 5 Story: 9 - Barry Mayo discusses the influence of Minister Louis Farrakhan
  • Tape: 5 Story: 10 - Barry Mayo reflects on his accomplishments so far